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Why Your TV Rate Increased – Keeping You Informed

Author
Blue Ridge
Published
January 24, 2024

2024 TV Rate Increase and Why

This March, cable TV rates will be increasing. As your service provider, we feel it is important you know why. At Blue Ridge, we simply provide you with your cable TV service, but have little control over the increasing cost of the programming. 

Most TV channels (broadcasters and “cable” channels) are owned by five major corporations. In order to carry their most popular channels, they often require us to take all of their channels. Acting as the middle-man, we provide you with these channels by paying a fee per channel, per customer. 

This change is primarily in response to recent extraordinary increases in programmer fees, particularly those by broadcast channels (ABC, NBC, CBS, FOX), and cable channels, such as FOX News, ESPN Disney, TBS, TNT, HGTV, and USA Network. Unfortunately, we have experienced significant hikes in these fees over the past year. Additionally, the impact of inflation has significantly increased operating expenses, necessitating these adjustments

Keeping You Informed

As a customer-focused company, we understand that lower-cost streaming alternatives may be available. To help with a seamless transition from cable TV to content streaming, we introduced our Blue Ridge Stream service powered by TiVo. Blue Ridge Stream is available for as low as $5.95 a month and NOW includes access to our local TV13 and Cable 11 channels at no extra charge.

SAVE with Blue Ridge

Internet subscribers can save $5.00/month by signing up with both AutoPay and Paperless Billing. Learn more at brctv.com/internet#ap-discount

Our NEW Mobile service, powered by a fast Nationwide 5G Network, may offer significant savings over your current national provider. Learn more at brctv.com/mobile

For a limited time, we are offering up to two Blue Ridge Stream units FREE for six months to help ease the transition from outdated TV equipment. Switching is easy, convenient, and FREE when you self-install. Learn more at brctv.com/switch-to-stream.

Our Customers Are Our Purpose

At Blue Ridge, we pride ourselves in reducing operating expenses wherever we can to minimize the rate impact on our customers. And unlike other cable TV service providers, we do not have hidden fees such as Sports, Broadcast, HD, Network, or Entertainment Fees. Our prices are transparent and clear. 

If you have any questions on how to save with Blue Ridge, or require assistance in transitioning to our Blue Ridge Stream service, our local customer service team is ready to support you. 

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